Skip to content
About

We started in New York City with four people and one camera kit.

We believed social media had gone too remote, so we built teams that stand inside the businesses they post for, and that belief still runs the company today.

New York City, NY

Catalyst Group NY social team at work in New York City
Our story

Founded on the idea that social media shouldn't be done from a distance

Since 2024 we have built an agency around presence, because the brands that grow fastest on social are the ones whose content is made inside the business, with the people who actually run it.

2024
Founded in New York City with a team of four, one camera kit and one local brand account.
2025
Grew to full-service social management across the five boroughs and launched the creator mentorship program.
2025
Partnered with retail, hospitality, nonprofit and emerging consumer brands across the city.
2026
80+ professionals developed across three markets, and still accelerating.

0+

Team members developed across 3 markets in the last year

0%

Promoted from within

0

Markets expanded into

0.0★

Average employee rating

How we operate

Four principles, applied literally

01

We say it straight

We give honest feedback and publish the numbers, so you always know exactly where you stand and how the content performed.

02

You earn the next seat

Promotions are decided by a written scorecard rather than by who you know or how long you have waited.

03

We think like owners

From your first weeks you are trusted to run a shoot, own an account's numbers and make the call on the ground.

04

We protect the team

We cover for each other, because nobody carries an account alone and nobody should be left behind.

Catalyst Group NY crew filming together on a New York City street

Come build the next chapter

Applications take about two minutes, and our hiring team reaches out within three business days.