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Who we work with

Brands that need New York to know who they are

We work with businesses whose story lives in a real place, with real people, where content made on location beats anything made from a laptop somewhere else.

New York City, NY

Catalyst Group NY crew filming inside a client's New York shop
Sectors

Where our model performs

Every sector we serve gets its own voice guide, content formats and posting rhythm.

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Consumer Brands

Brands that want consumers to meet them in person, understand the product and choose it with confidence.

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Built for brands ready to be experienced.
Consumer Brands

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Founded in New York City

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Markets served

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Service lines under one roof

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Boroughs we activate in

Fit

You're a good fit if your brand has something worth filming

Catalyst Group NY performs best when there is a real place, a real product or real people behind the brand, whether that is a shop floor, a kitchen, a launch night or a community program. If your story only exists in a slide deck, we will tell you so honestly.

A Catalyst Group NY creator filming with a client in New York City, NY
Catalyst Group NY team at work in the New York City, NY office
Why brands choose us

The same standard in every category

On the ground, not on a call

Everyone wants social media to be remote work. Our teams are physically with your brand in New York, which is why the content feels real.

"Our last agency had never set foot in the store. These people are in it every week."
Marcus B. · Founder, NYC retail brand

We learn your voice first

Before we post anything, we sit with your team until the tone, the language and the pace are unmistakably yours.

"They spent two weeks listening before they published a single thing."
Elena R. · Director of Growth, consumer brand

Plain weekly reporting

You get a named account lead and a weekly readout of reach, growth and what we are changing next, in plain English.

"No vanity dashboards. Just what worked, what didn't and what's next."
Nathan K. · Head of Brand, national retailer

Scale up or down fast

Add a platform, a campaign or a second crew within weeks, with no hiring cycle or fixed overhead on your side.

"We doubled output for a seasonal push in three weeks and scaled back with zero drama."
Daniel W. · VP Marketing, hospitality group

Not sure your brand fits?

Send us your handle and we will tell you honestly what we would change in the first 30 days.